ふぐ
日本のFUGUは安全で美味しい

International Fugu Association Newsletter Vol. 49

Dear International Fugu Association members,

In Japan, the Japanese government began reviewing the GoTo campaign due to the increase in coronavirus infections.
Dark clouds are looming over the foodservice industry for the year-end party season starting in December.
It seems that the government is considering subsidies for purchasing Fugu to the foodservice industry.
I hope that the government will take action as soon as possible.

1.Results of a questionnaire to expand exports of Fugu from Japan
The contents are announced below, including the responses received after the deadline at the end of October.

For more information
https://www.seafood-show.com/fugu/report/pdf/report_11605586523.pdf

I felt that the opinions from 119 vendors and organizations were very hot.
We received responses from each industry evenly.
I am delighted that there was no opposition for the Singaporean government to lifting the export ban on farmed Fugu's milt, skins, and fins.

We immediately discussed with the Government of Japan on November 10 about the future response with Singapore's Government.
We look forward to furthering progress in negotiations with the Singapore Food Agency SFA, which progresses little by little.
We will go to the SFA when we visit Singapore.

2.November 29th is the day of Fugu
It was the day when the Japan Mariculture Association registered with the Japan Anniversary Association.
Our member's long-established factory in Shimonoseki provided Fugu sashimi, and this year also produced excellent posters and videos.

The Mariculture Association kindly provides the video for our members, and we want a wide range of companies that handle farmed Torafugu to take advantage of this offer. If you wish to use the service, please let us know the company name and the planned URL link.
We will forward the information to the Mariculture Association.
The Association seems to have a banner that is also available to you, so please contact us if you wish.

So from November 29th, I sincerely hope that Japanese Fugu's business conditions will become more active in all scenes such as restaurants, mass retailers, and mail-order sales.

3.Singapore / Malaysia Promotion
We planned to promote export expansion in Singapore and Malaysia this year. However, we are currently in discussions with the Japan Aquatic Products Export Council as overseas travel is restricted due to the coronavirus pandemic.
Regarding Singapore, the Singapore government eased business traffic restrictions. Still, since it will seriously hinder business operations, such as the suspension of public transportation use in Singapore and 14-day quarantine after returning to Japan, we are waiting for some relief.
In addition, the increase in corona cases in Japan caused the Singapore government to tighten post-arrival restrictions on November 22.
If there is no change, we will do it in another way, including online promotion.

Since it is difficult to travel to Malaysia, we will give up the local business meeting and switch to Japanese Fugu promotion activities for the Malaysian market.
Specifically, we plan to produce promotion videos with advice from our Malay staff and local trading companies in Malaysia.

4.Introduction of media publication and cooperation
Fisheries industry newspapers also posted about the Fugu export questionnaire.

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